Brand audits

Is your brand cited in AI search?

Audit-style analyses of how 104+ well-known B2B brands likely show up across ChatGPT, Claude, Perplexity, and Google AI Overviews — plus the highest-leverage Generative Engine Optimization fixes for each.

Developer tools
  • Linear — Project management for software teams with keyboard-first UX.
  • PostHog — Product analytics, session replay, and feature flags as open-source platform.
  • Resend — Email API for developers with React Email components.
  • Inngest — Workflow engine for serverless backends and durable functions.
  • Trigger.dev — Open-source background jobs for the modern stack.
  • Mintlify — Documentation tooling for developer products.
  • Helicone — LLM observability and analytics platform.
  • Langfuse — Open-source LLM engineering platform with tracing and evals.
  • Vercel — Frontend platform for fast, scalable web apps.
  • Netlify — Web platform for modern frontend development.
  • Cloudflare Pages — JAMstack hosting on Cloudflare's global network.
  • Render — Cloud platform for web services, databases, and static sites.
  • Supabase — Open-source Firebase alternative built on Postgres.
  • Neon — Serverless Postgres with branching for development.
  • Convex — Full-stack TypeScript backend with real-time sync.
  • Shortcut — Project management for software teams (formerly Clubhouse).
Newsletter platforms
  • Beehiiv — Newsletter platform built for creators and operators with native monetization.
  • Substack — Subscription newsletter and writing platform with native discovery.
  • Ghost — Open-source publishing platform for newsletters and membership sites.
  • Buttondown — Indie newsletter tool focused on writing-first workflows.
  • Kit (formerly ConvertKit) — Email and creator marketing platform.
  • Mailchimp — Email marketing and automation platform owned by Intuit.
  • Revue — Newsletter tool acquired by Twitter, sunset 2023.
  • Medium — Publishing platform with built-in audience and partner program.
  • Letterloop — Newsletter for closed groups — families, teams, friends.
Form & survey builders
  • Tally — Free, no-code form builder with conditional logic.
  • Typeform — Conversational forms and surveys with strong design.
  • Jotform — Powerful drag-and-drop online form builder with extensive integrations.
  • Fillout — Forms and surveys with native integrations to databases.
  • Google Forms — Free form builder embedded in Google Workspace.
  • Feathery — Embedded form builder for product UX and onboarding.
  • Formstack — Workplace productivity forms and document automation.
CRM platforms
  • Attio — Modern CRM built for growing teams with collaborative workspace.
  • Folk — Lightweight CRM for relationship-driven teams.
  • Close — Inside-sales CRM for SMB teams with built-in calling.
  • Pipedrive — Sales-pipeline CRM for SMBs with visual deal tracking.
  • HubSpot — All-in-one CRM, marketing, sales, and service platform.
  • Salesforce — Enterprise CRM and customer 360 platform.
  • Capsule CRM — Simple online CRM for small businesses.
AI platforms & APIs
  • Anthropic — Maker of Claude and the Claude API.
  • OpenAI — Maker of ChatGPT and the OpenAI API.
  • Perplexity AI — AI answer engine with cited sources.
  • Google DeepMind — Google's AI lab, maker of Gemini models.
  • Mistral AI — European foundation-model lab with open and commercial models.
  • Cohere — Enterprise-focused LLM platform with RAG-native features.
Analytics tools
  • Plausible Analytics — Privacy-first website analytics with no cookies.
  • Fathom Analytics — Simple, privacy-focused web analytics.
  • Google Analytics — Free web analytics from Google with deep ecosystem integration.
  • Amplitude — Product analytics for teams to understand user behavior.
  • Mixpanel — Product analytics built for self-serve insights.
  • Heap — Auto-capture product analytics for digital experience optimization.
  • Matomo — Open-source web analytics platform.
  • Simple Analytics — Privacy-first, lightweight web analytics.
Creator commerce
  • Gumroad — Sell digital products and memberships directly.
  • Lemon Squeezy — Merchant-of-record payments for SaaS and digital.
  • Polar — Open-source payments for developers and creators.
  • Stan.Store — Link-in-bio store for creators on social.
  • Podia — All-in-one platform for courses, memberships, downloads.
  • Kajabi — Knowledge commerce platform for courses and coaching.
  • Teachable — Online course platform for creators.
  • Thinkific — Course platform for individual instructors and businesses.
Email & messaging tools
  • Loops — Email for modern SaaS teams.
  • Customer.io — Behavior-based messaging across email, SMS, push.
  • Braze — Customer engagement platform for cross-channel messaging.
  • Iterable — Cross-channel marketing platform.
Scheduling & calendar tools
  • Cal.com — Open-source scheduling for teams and creators.
  • Calendly — Online scheduling for individuals and teams.
  • SavvyCal — Polished scheduling tool with overlay invites.
Site builders
  • Carrd — Simple one-page site builder.
  • Framer — Visual web design and publishing tool.
  • Webflow — Visual web design platform for marketing teams.
  • Squarespace — All-in-one website builder for SMBs and creators.
  • Wix — Drag-and-drop website builder with extensive templates.
  • WordPress.com — Hosted WordPress platform for blogs and sites.
Sales & outbound tools
  • Apollo — Sales intelligence and engagement platform with B2B contact database.
  • Smartlead — Cold-email infrastructure with unlimited mailboxes and warmup.
  • Instantly — Cold email + lead database for outbound teams.
  • Lemlist — Personalized cold-email outreach with image personalization.
  • Clay — GTM enrichment and prospecting workflows with 50+ data providers.
  • Reply.io — Sales engagement platform for outbound teams.
  • Outreach — Enterprise sales engagement platform.
  • Salesloft — Revenue orchestration platform for sales teams.
  • ZoomInfo — Enterprise B2B contact and company intelligence platform.
  • Lusha — B2B contact data with browser extension prospecting.
Productivity & note-taking
  • Notion — Connected workspace for notes, docs, and databases.
  • Obsidian — Local-first knowledge base with linked notes.
  • Roam Research — Networked thought tool for researchers and writers.
  • Logseq — Open-source privacy-first networked notes app.
  • Craft — Beautiful documents and notes for Apple ecosystem.
  • Coda — Document platform that combines docs, sheets, and apps.
  • Airtable — Cloud database with spreadsheet UX.
Other brands
  • Intercom — Customer messaging platform with chat, email, automation.
  • Zendesk — Customer service platform for tickets, chat, knowledge base.
  • Front — Shared inbox and customer communication platform.
  • Help Scout — Help desk platform for SMBs.
  • Crisp — All-in-one customer messaging platform.
  • Asana — Work management platform for cross-team projects.
  • Monday.com — Work OS for any team workflow.
  • ClickUp — All-in-one productivity platform.
  • Jira — Issue tracking and project management for software teams.
  • Trello — Kanban board for simple team workflows.
  • Stripe — Online payment processing infrastructure.
  • Paddle — Merchant-of-record payments for SaaS.
  • Razorpay — Payments + business banking for Indian businesses.

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